Wanting to grow your Pinterest followers or would even like advice how to improve and engage more with your readers? Then a Pinterest Audit may be for you.. Read here to find out more.
Do you need a Pinterest Audit? I didn’t know I did, and gosh I wish I knew of it before now! A lovely lady named Kelly posted on a facebook group that I follow, that she wanted to do some trial audit’s on people’s Pinterest pages to get feedback and review for promoting her services in the future. I was totally keen for her to take a look at my Pinterest page as I am serious about this blog of mine this year and firmly kicking myself up the butt. In this butt kicking, I have read SO many posts/help pages on how Pinterest is a high driver for page reads. So I thought an audit may help me out.
So what happens/ what is a Pinterest Audit?
I basically gave Kelly the link to my profile and she looked at it as an outsider/ auditor. She also asked me what am I selling/ blog topics etc. Goals for my Pinterest page and what I am hoping to achieve. Kelly looked at my boards, examining what they said about me and my blog if the pins related to the board they were pinned too and my little about me section.
So, in a nutshell, a Pinterest audit is where they take a look at it from a business point of view, does it look user-friendly, keeping to guidelines, fit to your brand/theme and give you advice how to build/grow and such.
What did she think of mine/suggest for me to do?
Basically, in my own words, my page was pants for a blog promoting tool, it was basically like a personal account, in the fact she said if she looked at my boards she would have absolutely no idea what my blog brand/theme was. I had boards on everything from fashion, veggie food, Disney, Christmas, you basically get the gist. Before I couldn’t see what the problem was, because I am a veggie and I do love Christmas and Disney but did my readers didn’t know that, and like it’s January what would I need Christmas pins for? So she suggested I just ‘made them private’ so I wouldn’t lose the pins and I could still look at them for inspiration but my page had more of a clear view on what my brand/theme is.
Also how untidy/crap do boards with only 3 pins look? VERY! So I have told myself just to make them private until more filled up. By this I mean, I currently have a 2017 Trend Style board in my private boards, as when I first made it I only pinned 2 items but over the last month I have added 5 more items and I think once it reaches 15-20 items it will be acceptable to put live on my page amongst the fashion and personal style boards I have pinned.
Did a Pinterest Audit work/worthwhile?
Okay, so my numbers haven’t jumped dramatically but I am only a small influencer on all of my social media channels anyways but I grew 20 organic followers within 3 weeks and for me that was great, as these followers aren’t like Instagram ones doing that lame follow/unfollow business, they’ve stayed and they actually interact with my pins! So from 94 followers to now 127. But the BIGGEST change I have noticed is how much I like my Pinterest page now, it has more structure, I am more careful about what I pin, where and the description. The description is also everything, use keywords and stay away from hashtags as Pinterest generally doesn’t find anything from them.
So if you think a Pinterest audit is for you contact Kelly via email -email@example.com- and she can help you achieve your Pinterest goal. Also please bear in mind, my audit was a free trial for review so she would be more in-depth and informative for your audit.